BPIF chose Mirri material
for 2013 Christmas card
The BPIF is a not-for-profit organisation whose principal business is to support and represent the UK print, printed packaging and graphic communication industry and is one of the country’s leading trade associations.
The BPIF mailed out 2000 Christmas cards to members and associates of the organisation using Mirri Pak silver material. The card was printed by BPIF member Offset Productions, based in Aylesford, Kent.
Vince Brearey Director of Operations, at Offset Productions, commented “The cards were printed with UV inks and Gloss UV lacquer inline”. Vince added, “The Mirri material was easy to work with and we also chose it for our own card”.
The card was printed 4 colour + white ink, with a white pattern integrated into the design. Mirri Pak silver 415mic was the material weight.
Amy Hutchinson, Marketing Manager at the BPIF commented “The Mirri material provided a silver canvas for us to apply our Christmas design. The card preformed well and received fantastic feedback from our client base”.
Jennifer Deacon Marketing Manager at Mirri – A Division of Celloglas, commented “Mirri is a fantastic material for Christmas or greetings cards, this card was printed litho, but we also have a HP Indigo product in the same spec, that can be printed digitally, allowing for personalisation.”