Celloglas launch a new online home for the Mirri division

Celloglas launch a new online home for the Mirri division

As a key part of the marketing strategy, Mirri- A division of Celloglas, now has a new online home, www.mirri.co.uk, The new website focuses on the wonderful range of metallic substrates available within the Mirri portfolio and has a number of useful features, including technical and product information, a gallery showing examples of product applications, news updates and a ‘Find a printer’ directory. This directory contains details of approved printer “partners” who have experience of working with Mirri and actively promote its use in their sector e.g. POS, packaging, multimedia, publishing, greetings or promotional.

The new Mirri website caters for designers, brand owners and retailers as well as printers and other manufacturing companies and will keep everyone up to date with product developments. The online gallery is designed to inspire and will be regularly updated with new examples of items produced with Mirri. Jennifer Deacon Marketing Manager at Mirri commented “ The new Mirri website is designed to be both visually pleasing and a genuinely helpful tool for all customers, from designers and brand owners through to production people and printers” Jennifer added “ We plan to continue developing the Mirri partnership with selected printers and inspire creatives and direct them to the new website”.

Esquire